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Creating Customer Personas to Craft Messages That Connect

A few days ago I was scrolling through my Instagram feed when an ad popped up for Mountain Dew. It was a fun, brightly c...

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Serving Up Something New with Oatsome

As a full-service digital marketing agency, we get the opportunity to work with a lot of great companies. The combinatio...

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What Is Structured Data In SEO? An Elevator Pitch For The Business Owner

Structured data, schema markup, J-SON LD, Microdata - the list goes on and on until no one is listening. If you’ve hea...

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June 2019 Digital Marketing Updates

Phew, June has flown by and a lot has happened in the world of digital marketing! Google dominated the headlines this mo...

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How Emotional Intelligence Improved My Data Analysis Skills

  As a business management graduate working for a digital marketing agency, I often ask myself “how is my degree ...

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Stop Wasting Your Time Creating The Perfect Digital Marketing Plan

If you have just started a business or are finally starting to put some real marketing efforts behind your business, it ...

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May 2019 Digital Marketing Updates

As May comes to a close, it’s time to recount the biggest news from the past month in the digital marketing industry. ...

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Empowering Healthy Living with LifeSpan® Fitness

Empowering individuals to find better health regardless of the setting, LifeSpan Fitness is benefiting the way people wo...

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How to Optimize With Negative Keywords [Advanced Guide 2019]

The key to succeeding in paid search is having a great keyword strategy. It’s crucial to find those golden terms that ...

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Why Content Marketing Doesn’t Work (And What Does)

Content marketing has been touted by marketers as the future of marketing for a while now. And it’s no wonder why- the...

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Featured Articles:

Five Holiday Marketing Tips

Many businesses and marketers spend months planning their holiday marketing stra...

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The Power of Reviews on Local SEO

Through social media and the power of reviews, the internet has given a larger v...

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5 Small Changes That Will Help Improve Your SEO

SEO is not an easy task. Requiring a deep understanding and practical applicatio...

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