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Closing the Mobile Conversion Gap for E-Commerce Sites

When the World Wide Web was first introduced, the possibilities it brought with it were unimaginable. Ideas that had nev...

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Social Axe Throwing: UX That Hits the Mark

Inspired by a YouTube video of GOT star Jason Mamoa “sipping beer and chucking an axe,” the creators of Social Axe T...

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Is Google Auto-Tagging Right For You? [Auto-Tagging vs. Manual Tagging]

As marketers, we are constantly looking for ways to track and define the channels that are driving clicks and conversion...

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July 2019 Digital Marketing Updates

Another month has come and gone. And while we are sad to see July come to an end, we are excited about all of the change...

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Ruling in Favor of Results with Parr Brown

  The beauty of marketing is that it’s never a one-size-fits-all approach. Depending on the industry, the size...

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Creating Customer Personas to Craft Messages That Connect

A few days ago I was scrolling through my Instagram feed when an ad popped up for Mountain Dew. It was a fun, brightly c...

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Serving Up Something New with Oatsome

As a full-service digital marketing agency, we get the opportunity to work with a lot of great companies. The combinatio...

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What Is Structured Data In SEO? An Elevator Pitch For The Business Owner

Structured data, schema markup, J-SON LD, Microdata - the list goes on and on until no one is listening. If you’ve hea...

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June 2019 Digital Marketing Updates

Phew, June has flown by and a lot has happened in the world of digital marketing! Google dominated the headlines this mo...

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How Emotional Intelligence Improved My Data Analysis Skills

As a business management graduate working for a digital marketing agency, I often ask myself “how is my degree offerin...

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Featured Articles:

Website Speed, Scoring & Optimization – A Marketer’s Guide

In a world where instant answers and 2-day delivery is the de facto standard, we...

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Page Speed Ranking Factor

If your business generates revenue from organic traffic, and you have not plan...

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Ad Copy and What Qualifying Your PPC Leads Means

If you’ve ever written ad copy for online search before, you know that it’s ...

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Why You Need to Be Retargeting Your Website Traffic

With an ever-increasing focus on digital marketing, it can be hard to keep up on...

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Search Trends: 2020 Year in Review

Are you ready to say goodbye to 2020? The decade began with hope and promise and...

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Super Bowl Tweets Analysis – Game Day Ad Analytics Challenge

February marks the Super Bowl, one of the most-watched sporting events celebrate...

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June 2019 Digital Marketing Updates

Phew, June has flown by and a lot has happened in the world of digital marketing...

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