Utah SEO services are crucial to managing your digital presence. Search engine optimization will should make your website easily found online, but a truly optimized website will also influence potential customers to take action. Utah companies that can make their digital presence known in a clear and compelling way will be the ones that consistently see success in the online marketplace. Our Utah SEO experts are dedicated to increasing your organic visibility and turning traffic into actual customers.
Learn more about SEO from our Director of Marketing Strategy Tom Lechtenberg in our latest video What is SEO.
Artisan Hardware Case Study: Search Engine Optimization
Find out more about how we used an organic strategy to increase Artisan’s web presence and boost sales.
Our Process for Utah SEO
Explore Company Goals
Proper Setup and Competitive Research
Optimize User Experience
Content and Technical On-Page Optimizations
Reporting and Refining
Show your expertise
Great content stands apart from the crowd, captures the attention of readers and brings them back begging for more. Writing useful content involves more than proper grammar and keyword rich material. Useful content is fueled by industry knowledge, audience understanding and the ability to craft your message into creative gold. First, our content strategists become experts in your industry. Second, they create unique and compelling content that separates you from your competition.
Be where your customers are
Social Networks like Twitter, Facebook, LinkedIn and Google+ are a must if you are serious about Utah SEO. These online communities are a great tool for creating brand awareness, finding new customers, and spreading all the great content that your site provides. Consider content the fire, and social media the gasoline. It’s time to reach your target market faster than ever before.
Optimize for the right keywords
Keyword rich and keyword stuffing are two very different terms. The first will help you dominate your competition in the search engine results page, the second will make you plummet to the bottom of the internet. Keywords need to be placed strategically in your content, URL’s, headlines, title tags, and anchor text to name a few.
Great experience no matter the device
Does your website display correctly on mobile? Does it render on every browser properly? If not, it is vital that you address these issues. More people are searching on mobile devices than ever before. Cell phones and tablets are slowly replacing the use of desktop computers and even laptops. If you don’t optimize for all devices, you’ll miss a critical opportunity to reach a broader audience.
Lead Users to Conversion
Search engines measure user experience through linking patterns, user engagement metrics and site speed. These factors play a role in determining a website’s popularity and where it shows up in the search engine results page. Needless to say, it is important that people actually enjoy browsing your site.
Be easily found by the search engines
Can your website be easily crawled by bots? This is one of the most important parts in getting found on search engines. If a bot can’t find and crawl your web pages then you will never be found on search engines because it won’t know what category of search results to put you in. Once it is accessible to bots its imperative that you have unique content so that it can differentiate you from competitors.
Top Utah SEO Team
True search engine optimization isn’t a one person job. Our Utah SEO team is a mix of content writers, technical specialists, web designers and developers. We all work together to create an online presence that no search engine can ingnore.
Our team is experienced. In this business, it’s all about the people. Our people are passionate about search engine optimization, and are driven by providing massive value to our clients.