Utah Trucking Magazine is a direct result of the Utah Trucking Association. Before they came to Firetoss, they were just a physical form of a magazine that members of the association would receive. The challenge they brought to us was that they wanted an online forum so they could find more subscribers as well as generate more non-dues revenue for the association through ad sales.
We developed and designed a brand new website for Utah Trucking Magazine and made it mobile friendly for it’s subscribers. Each month, our team at Firetoss publishes the articles for Utah Trucking Magazine. We also added additional ad revenue space for more non-dues revenue that change accordingly. Since Utah Trucking Magazine’s website went live, they have doubled their ad revenue and received more subscribers to the magazine.